Startup Finance, Investment & Pitching

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About Course

Course Code: IS05

Program: Innovation & Startup Skills Program

Course Overview: Startup finance is not only about raising money. It involves planning resources carefully, understanding revenue and costs, managing cash flow and risk, evaluating growth opportunities, and making responsible decisions that support long-term resilience and customer value.

This course develops financial literacy, budgeting, revenue models, pricing, forecasting, break-even and profitability thinking, funding ecosystems, investment readiness, due diligence, pitch development, storytelling, investor communication, negotiation, strategic financial leadership, accountability, and purpose-driven growth.

Learning Outcomes

  • Explain core startup-finance concepts and responsible financial planning
  • Build startup budgets, revenue models, forecasts, and sustainability plans
  • Evaluate funding options, investment ecosystems, due diligence, and readiness requirements
  • Create compelling pitch materials and communicate value and financial information clearly
  • Apply ethical, human-centred financial leadership to strategic and sustainable growth

Target Audience: Aspiring founders, student venture teams, innovators, and learners preparing to plan startup finances, approach funders, or pitch a venture.

Learning Experience: Students engage through video overviews, audio deep dives, study guides, practical examples, reflection prompts, workbook activities, applied tasks, knowledge checks, and end-of-module quizzes. Activities support budgeting, revenue and pricing decisions, forecasting, cash-flow and risk awareness, funding evaluation, due diligence, pitch development, investor communication, and responsible negotiation.

Course Structure: 5 modules / 25 lessons.

Special Feature: Every module concludes with a Putting It All Together audio deep dive that connects the key lessons and supports reflection and practical application.

Pathway Focus: Plan the finances. Prepare for investment. Pitch with clarity and confidence.

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Course Content

Course Introduction

  • IS05 Startup Finance, Investment & Pitching
    04:55

Foundations of Startup Finance & Financial Thinking
Module Overview: Module Focus: Understanding the financial foundations required to build sustainable startups. Learning Focus: Introduction to Startup Finance & Financial Literacy Revenue Models, Pricing & Value Creation Startup Costs, Budgeting & Financial Planning Cash Flow, Sustainability & Financial Health Ethical Financial Decision-Making & Responsible Growth Lesson Sequence: Introduction to Startup Finance & Financial Literacy Revenue Models, Pricing & Value Creation Startup Costs, Budgeting & Financial Planning Cash Flow, Sustainability & Financial Health Ethical Financial Decision-Making & Responsible Growth

Financial Planning, Forecasting & Business Sustainability
Module Overview: Module Focus: Learning how startups plan financially and prepare for growth and uncertainty. Learning Focus: Financial Forecasting & Startup Planning Break-Even Analysis & Profitability Thinking Managing Financial Risks & Uncertainty Sustainable Growth & Resource Allocation Financial Adaptability & Long-Term Resilience Lesson Sequence: Financial Forecasting & Startup Planning Break-Even Analysis & Profitability Thinking Managing Financial Risks & Uncertainty Sustainable Growth & Resource Allocation Financial Adaptability & Long-Term Resilience

Startup Funding & Investment Ecosystems
Module Overview: Module Focus: Understanding how startups access funding and engage with investors responsibly. Learning Focus: Foundations of Startup Funding Bootstrapping, Grants & Alternative Funding Models Angel Investors, Venture Capital & Investment Ecosystems Investment Readiness & Due Diligence Ethical Funding, Ownership & Long-Term Sustainability Lesson Sequence: Foundations of Startup Funding Bootstrapping, Grants & Alternative Funding Models Angel Investors, Venture Capital & Investment Ecosystems Investment Readiness & Due Diligence Ethical Funding, Ownership & Long-Term Sustainability

Pitching, Storytelling & Investor Communication
Module Overview: Module Focus: Building communication and storytelling skills for startup pitching and investor engagement. Learning Focus: Foundations of Startup Pitching Storytelling, Problem Framing & Startup Narratives Pitch Deck Design & Investor Communication Presenting Financials, Metrics & Growth Opportunities Investor Trust, Negotiation & Ethical Communication Lesson Sequence: Foundations of Startup Pitching Storytelling, Problem Framing & Startup Narratives Pitch Deck Design & Investor Communication Presenting Financials, Metrics & Growth Opportunities Investor Trust, Negotiation & Ethical Communication

Financial Leadership, Strategic Growth & Long-Term Impact
Module Overview: Module Focus: Developing strategic financial leadership and responsible growth thinking. Learning Focus: Financial Leadership & Strategic Decision-Making Team Alignment, Financial Communication & Accountability Scaling Responsibly & Managing Growth Challenges Entrepreneurial Resilience & Financial Adaptability Purpose-Driven Growth, Ethical Leadership & Long-Term Impact Lesson Sequence: Financial Leadership & Strategic Decision-Making Team Alignment, Financial Communication & Accountability Scaling Responsibly & Managing Growth Challenges Entrepreneurial Resilience & Financial Adaptability Purpose-Driven Growth, Ethical Leadership & Long-Term Impact

Learning Resources

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