{"id":13242,"date":"2026-08-22T10:53:15","date_gmt":"2026-08-22T10:53:15","guid":{"rendered":"https:\/\/uni.xtralesson.com\/courses\/fondamentaux-des-startups-et-modeles-daffaires\/"},"modified":"2026-08-16T17:57:34","modified_gmt":"2026-08-16T17:57:34","slug":"fondamentaux-des-startups-et-modeles-daffaires","status":"publish","type":"courses","link":"https:\/\/uni.xtralesson.com\/fr\/courses\/fondamentaux-des-startups-et-modeles-daffaires\/","title":{"rendered":"Fondamentaux des startups et mod\u00e8les d\u2019affaires"},"content":{"rendered":"<p><strong>Code du cours :<\/strong> IS03<\/p>\n<p><strong>Programme :<\/strong> Programme Innovation et Startup<\/p>\n<p><strong>Positionnement du pilier 5 :<\/strong> Renforce les capacit\u00e9s entrepreneuriales et d\u2019innovation par la d\u00e9couverte d\u2019opportunit\u00e9s, le design thinking, les fondamentaux des startups, le d\u00e9veloppement de produits, le marketing, la croissance, la finance, l\u2019investissement et le pitch.<\/p>\n<p><strong>Aper\u00e7u du cours :<\/strong> Parcours recommand\u00e9 : Ann\u00e9e 3. Les startups modernes exigent plus que de simples id\u00e9es innovantes. Les entreprises entrepreneuriales prosp\u00e8res se construisent gr\u00e2ce \u00e0 une r\u00e9flexion structur\u00e9e, une compr\u00e9hension du client, des mod\u00e8les d\u2019affaires durables, une adaptabilit\u00e9 et une ex\u00e9cution responsable. Ce cours t\u2019introduit aux bases du d\u00e9veloppement d\u2019une startup, incluant la r\u00e9solution de probl\u00e8mes entrepreneuriaux, la pens\u00e9e startup et l\u2019innovation, la conception de mod\u00e8les d\u2019affaires, la cr\u00e9ation de valeur pour le client, les op\u00e9rations et l\u2019exp\u00e9rimentation en startup, la viabilit\u00e9 financi\u00e8re, le leadership entrepreneurial et l\u2019innovation responsable tourn\u00e9e vers l\u2019avenir.<\/p>\n<p><strong>R\u00e9sultats d\u2019apprentissage :<\/strong><\/p>\n<ul>\n<li>Expliquer les fondements de l\u2019entrepreneuriat et de la pens\u00e9e startup<\/li>\n<li>Identifier des probl\u00e8mes significatifs et des opportunit\u00e9s entrepreneuriales<\/li>\n<li>Concevoir des mod\u00e8les d\u2019affaires et des propositions de valeur centr\u00e9s sur le client<\/li>\n<li>Appliquer l\u2019exp\u00e9rimentation startup et la logique du MVP<\/li>\n<li>Comprendre les op\u00e9rations de startup, le travail d\u2019\u00e9quipe et l\u2019ex\u00e9cution agile<\/li>\n<li>Analyser la viabilit\u00e9 financi\u00e8re et les strat\u00e9gies de financement<\/li>\n<li>Appliquer les principes de leadership entrepreneurial et de prise de d\u00e9cision<\/li>\n<li>\u00c9valuer les tendances futures de l\u2019entrepreneuriat et les \u00e9cosyst\u00e8mes d\u2019innovation<\/li>\n<li>D\u00e9montrer une pens\u00e9e entrepreneuriale humaine, \u00e9thique et responsable<\/li>\n<\/ul>\n<p><strong>Public cible :<\/strong> Aspirants fondateurs ; apprenants en entrepreneuriat<\/p>\n<p><strong>Exp\u00e9rience d\u2019apprentissage :<\/strong> Tu t\u2019engages \u00e0 travers des le\u00e7ons structur\u00e9es, des exemples pratiques, des pistes de r\u00e9flexion, des v\u00e9rifications de connaissances, des activit\u00e9s de cahier d\u2019exercices et des t\u00e2ches appliqu\u00e9es qui favorisent le transfert dans des contextes acad\u00e9miques, professionnels ou communautaires r\u00e9els.<\/p>\n<p><strong>Structure du cours :<\/strong> 5 modules \/ 25 le\u00e7ons.<\/p>\n<p><strong>Objectif du parcours :<\/strong> D\u00e9couvrir des opportunit\u00e9s. Construire des solutions. Lancer avec confiance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Code du cours : IS03 Programme : Programme Innovation et Startup Positionnement du pilier 5 : Renforce les capacit\u00e9s entrepreneuriales et d\u2019innovation par la d\u00e9couverte d\u2019opportunit\u00e9s, le design thinking, les fondamentaux des startups, le d\u00e9veloppement de produits, le marketing, la croissance, la finance, l\u2019investissement et le pitch. Aper\u00e7u du cours : Parcours recommand\u00e9 : Ann\u00e9e [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15055,"template":"","meta":{"nf_dc_page":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"course-category":[94,157],"course-tag":[158,162,95,160,96,161,101,159,102,84],"class_list":["post-13242","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-innovation-startup-program","course-category-programme-innovation-et-startup","course-tag-annee-3","course-tag-fondamentaux-des-startups-et-modeles-daffaires","course-tag-innovation-startup-program","course-tag-is","course-tag-is-03","course-tag-programme-innovation-et-startup","course-tag-startup-foundations-business-models","course-tag-year-3"],"_links":{"self":[{"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/courses\/13242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":2,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/courses\/13242\/revisions"}],"predecessor-version":[{"id":15413,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/courses\/13242\/revisions\/15413"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/media\/15055"}],"wp:attachment":[{"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/media?parent=13242"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/course-category?post=13242"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/uni.xtralesson.com\/fr\/wp-json\/wp\/v2\/course-tag?post=13242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}